Experience Headphones Inc., Vancouver’s only fashion-focused specialty headphone retailer, announced the grand opening of their first retail store. Located at 3057 South Granville St. in Vancouver, B.C., the flagship store will feature premium, forward thinking lines and is officially open to the public on November 30th, 2013 from 10am to 6pm.
The greatest innovation is making headphones as much fashion accessories as they are listening devices. Premium, fashion-forward headphones are now in high demand and are one of the fastest growing categories in the consumer electronics industry. They account for over 50% of the North America-wide sales. This represents roughly $1.6 billion in annual sales and continues to grow at a rate of over 20% per year. One quarter of those buyers list fashion and branding as their #1 purchase criteria.
Whereas other Vancouver retailers focus on the technical aspects of headphones and restrict customers to a limited selection of brands, Experience Headphones Inc. is the only local retailer offering premium headphones to a fashion-conscious consumer. The strong growth in retail sales, and the lack of innovation from local businesses that offer headphone products allows the rare opportunity for a first-mover advantage. The new location marks a milestone in the company’s growth and history, as it will act as the original and flagship store
Customers visiting the store on the grand opening will be the first to browse the full collection, with over 100 different styles of on-ear, in-ear, and over-ear headphones from premium lines, such as Frends, Urbanears, Molami, and WeSC. Customers can try on and experience every pair of earphones, with the exception of earbuds and will also get access to special pricing, giveaways, and live music from local Vancouver buskers.
In metro Vancouver. Experience Headphones plans to open two additional stores in Vancouver, one at Metrotown and another at the airport, before venturing to other cities in the province and across the country.
For more information on Experience Headphones Inc., please visit their website.
ABOUT EXPERIENCE HEADPHONES INC.
Experience Headphones Inc. was founded in July 2013 by Dean Horsfield, a former employee of Best Buy Corporate headquarters in Burnaby, Canada. He saw an opportunity to capitalize on the booming trend of fashion-forward headphones, and after unsuccessfully pitching the idea to Best Buy decided to build out the concept on his own. The company now has over 100 SKU’s from 11 different brands and is in talks with another three brands to be added early in the New Year.